How I can help you:

Product Design
through user research, early validation and detailed specifications

I design digital products, mostly for the enterprise environment. My deliverables can reach from a usability report to detailed wireframes and product specifications your developers can work with.

Product Strategy
through user research, market- and competitve analysis

With a background in business, technology and design and three years of experience in product management I can help you to optimize your product/market fit and also refine and implement your product strategy.

As a Product Owner
through well scoped user stories, deep knowledge in agile and story maps

I can help you to get from business goals to a prioritized backlog of detailed user stories. I'm experienced in leading large Scrum teams and enjoy facilitating between designers, developers and management.

through product optimization, design management and processes

Even though I don't come from a startup environment, I've gone through a lot of challenges in creating and selling digital products. If you're a startup and have a specific problem, get in touch :)

About Me:


Story Maps as a Tool for Communication in Different Directions

"People who are responsible for creating and maintaining digital products in an organisation often have to communicate in different directions [...]"

Usability Labs: If you’re not testing, you’re guessing

"In diesem Blogbeitrag erkläre ich einige Aspekte, die bei der Durchführung von Usability Labs wichtig sind und wieso jeder ein Usability Lab durchführen sollte [...]"


  • 2012 - 2015 Product Manager for pirobase at imperia pirobase gmbh
  • 2014 - 2015 Co-Organizer of the #UXCGN meetup in Cologne
  • 2009 - 2012 European University of Applied Sciences, B.Sc


  • 2014 Design Management Europe Award with pirobase

Get in Touch!

Write me an email or follow me on twitter: @smichaelis